BusinessFashionCongolese Fashion Designer Goes Virtual as Virus Hits Runway Shows
U.S.-based Congolese fashion designer Anifa Mvuemba was excited about debuting her fashion line, Hanifa, at this year’s New York Fashion Week. But when her show was cancelled due to the COVID-19 pandemic, Mvuemba got creative. The 29-year-old designer held a virtual show on May 22 for her latest collection called ‘Pink Label Congo’. The 3D animated event was watched by tens of thousands of people who streamed it on her Hanifa Instagram Live page. “We...