Ahead of the general election, Google has unveiled a new portal for Nigerians to compare the search popularity of the presidential candidates and the trending questions being asked about them.
This is a part of a broader initiative by Google to support the 2023 general election.
The portal, Nigeria Elections Trends Hub, is a platform for Nigerians to search and discover trending interests related to the presidential and vice presidential candidates, parties, and issues through the lens of Google Trends.
The portal features maps and graphs displaying the search interest for the candidates for a period of 30 days.
Taiwo Kola-Ogunlade, Goggle’s Communications and Public Affairs Manager for West Africa, said the Nigeria Elections Trends Hub will help voters make more informed decisions at the polls, and have a greater voice in the political process.
He said, “We want Nigerians to be empowered with information during the upcoming elections, so we’re organising information to make it easy for voters to learn more about the candidates through the eyes of Google Trends.
“More accessible and useful political information improves the political process and leads to greater citizen participation.
“We’re empowering voters so that they are not simply watching from afar, but participating, engaging with and shaping the political process in a democratic way.
The portal can be accessed via https://goo.gle/NigeriaElectionTrends.
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